ENERGY DRINK MARKET IN INDIA
India is one of the fastest developing consumer markets. Currently, the Indian youth have increased the demand for energy and sports drinks, ever since.
Huge untapped opportunity.
Canned and bottled energy drinks hold a major market share in India. These products are sold in supermarkets, hypermarkets, and vending machines. Energy drinks are high in demand since they help consumers regain energy and increase their stamina.
India’s energy drink market was valued at USD 185 million in 2018 and is expected to register a CAGR of 9% during the forecast period, (2019-2023)